People are generally comfortable with anonymised data from medical records being used for improving health, care and services, for example for research, provided there is a public benefit. The more informed people feel, the more they are likely to support these uses. Many are uncomfortable with the idea of companies accessing their health data, and there are particular concerns about information being passed on for marketing or insurance purposes.
In this video, Rebecca and Emily talk through some of what we know about public attitudes to the use of patient data.